Conference Schedule

 

International Conference on Social Sciences 2025

Asia Rising: A Way Forward Towards a Sustainable Society

20-21 August 2025

 

Cititel Mid Valley Hotel, Kuala Lumpur, Malaysia

 

Conference Schedule

 

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20th August 2025 (Wednesday)

Time

Tentative

Venue

0715 0815

Conference Registration

Ballroom Area (Level 2)

0800 0830

Arrival of VIP

Ballroom Area (Level 2)

0900 – 0910

 

 

 

 Opening Ceremony

·         Malaysia National Anthem

·         Lincoln University College Song

Join the meeting now

 

Meeting ID: 961 931 9066

Passcode: 12345

0910 – 0920

 

 

 

 

0920 – 0930

 

 

 

 

0930 – 1015

 

 

1015 – 1020

 Welcome Speech by:

Prof. Dr. Amiya Bhaumik

Founder and President of Lincoln University College

 

 Inauguration Speech by:

 Prof. Datuk Dr. Hjh Bibi Florina Abdullah

 Pro-Chancellor of Lincoln University College

 

 Keynote Speech by:

Prof. Dato’ Dr. Sivamurugan Pandian

 

Launching of Lincoln Komuniti Website and Asia Rising Journal

by Prof. Dr. Amiya Bhaumik

 

 

 

 

 

 

Bintang Ballroom (Level 5)

1020 – 1030

 Photo Session

Bintang Ballroom (Level 5)

1030 – 1045

 Tea Break

Foyer Area (Level 5)

Plenary Session 1:

Theme: New Media and Communication

1045 – 1055

The Role Of Social Work In The Indigenization Of Local Knowledge Through Communication Teaching: A Case Study Of The Public Speaking Channel Community In Bengkulu Child Prison

by Aldila Vidianingtyas Utami, M.I.Kom

(Presenting Physically)

 

Moderator: Dr. Ajmera Mohan Singh

 

 

 

 

 

Bintang Ballroom (Level 5)

1055 – 1105

The Digital Path To Sustainability: The Role Of New Media In Asia’s Development Agenda

by Bi Ying (Presenting Online)

 

Moderator: Dr. Ajmera Mohan Singh

 


 

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20th August 2025 (Wednesday)

Time

Tentative

Venue

1105 – 1115

 

 

 

Representation Of Healthy Lifestyle In Dr. Zaidul Akbar’s Youtube Content: Content Analysis And Delivery Techniques Rio

by Churin’ In (Presenting Online)

 

Moderator: Dr. Ajmera Mohan Singh

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Bintang Ballroom (Level 5)

1115 – 1125

Research On The Communication Ecology Of Heluo Dagu Rap Art Under The New Media Environment

by Liu Fan Jin (Presenting Physically)

 

Moderator: Ms. Suryati Mohd. Nor

1125 – 1135

Mobile Phones And Online Identity: A Domestication Perspective

by Dr. Mallika Vijaya Kumar (Presenting Online)

 

Moderator: Ms. Suryati Mohd. Nor

1135 – 1145

Fake News And Consumer Behaviour: The Influence Of Misinformation On Tech Purchase Decisions In Kuala Lumpur

by Ammar Aghniya Bin Mohamad Tauraht (Presenting Physically)

 

Moderator: Ms. Suryati Mohd. Nor

1145 – 1155

The Impact Of Addiction To Social Media On Students

by Udeshi Valuka Manamperi (Presenting Physically)

 

Moderator: Mr Manimaren Selvaraja

1155 – 1205

Research On Public Discourse And Consensus Construction In News Communication In The Social Media Era

by Yang Kai Xiang (Presenting Online)

 

Moderator: Mr Manimaren Selvaraja

1205 – 1215

AI for Language Teachers: Practical Tools & Strategies

by Ramesh Mani Suvedi (Presenting Physically)

 

Moderator: Mr Manimaren Selvaraja

1215 – 1225

Algorithms For Secure And Efficient Data Transmission In Ningxia, China’s Network Environmentsun

by Yang Zi Yi (Presenting Online)

 

Moderator: Mr. Mohd Saufi

 


 

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20th August 2025 (Wednesday)

Time

Tentative

Venue

1225 – 1235

 

 

 

Utilization of TikTok Social Media in Gerindra Party’s Political Campaign: Social Media Admin’s Strategy in Promoting

Prabowo Subianto on @partaigerindra account

by Rio Dinero Bando Amin (Presenting Online)

 

Moderator: Mr. Mohd Saufi

 

 

 

 

 

 

 

 

 

Bintang Ballroom (Level 5)

1235 – 1245

AI Application and Audience Demand Satisfaction in Guangdong TV News

by Shi Liping (Presenting Online)

 

Moderator: Mr. Mohd Saufi

1245 – 1255

Harnessing Generative AI for Constructive Narratives: Transforming China’s

Digital Media in the Age of Sustainable Modernisation

by Sun Hao (Presenting Online)

 

Moderator: Mr. Mohd Saufi

12.55 – 1355

Lunch Break

Citi Café (Level G – Lobby)

1355 – 1405

Media Literacy And Artificial Intelligence: Ethical And Practical Considerations

by Dr. Ajmera Mohan (Presenting Physically)

 

 

Moderator: Mr Manimaren Selvaraja

 

 

 

 

 

Bintang Ballroom (Level 5)

1405 – 1415

Impact of Short Videos on College Students’ Deep Learning

by Liu Ying Ying (Presenting Physically)

 

Moderator: Mr Manimaren Selvaraja

1415 – 1425

An Analysis Of New Media In Malaysia: Societal And Political Implications

by Ganesan Narayanan (Presenting Physically)

 

Moderator: Mr Manimaren Selvaraja

Theme: Social Work and Indigenization of Local Knowledge

1425 – 1435

Bridging Wisdom And Practice: Indigenising Social Work For Sustainable Community Empowerment In China

by Ning Wen Ying (Presenting Online)

 

Moderator: Ms Norsolehatun binti Mohd Shakri

 

 

 

 

 

 

Bintang Ballroom (Level 5)

1435 – 1445

Poverty As A Structural Determinant Of Underage Marriage: A Review And Social Work Implications

by Noor Atieka Binti Azmi (Presenting Physically)

 

Moderator: Ms Norsolehatun binti Mohd Shakri

 


 

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20th August 2025 (Wednesday)

Time

Tentative

Venue

1445 – 1455

Digital Realities: Social Media’s Influence On Adolescent Self-Esteem In Social Work

by Nor Solehatun Bt Mohd Shakri (Presenting Physically)

 

Moderator: Ms. Azzyikin Naser

 

 

 

 

 

 

Bintang Ballroom (Level 5)

 

 

 

1455 – 1505

A Review on The Impact Of Knowledge Administration On The Management Of Tacit Knowledge

by Tan Jia Bei (Presenting Online)

 

Moderator: Ms. Azzyikin Naser

Theme: Decolonizing Social Studies

1505 – 1515

Sustainable Banking Under Crisis: Sociopolitical Risk Mapping Through SPRAF-Enhanced Z-Score In Myanmar (2018–2023)

by Tin Htun Aung (Presenting Online)

 

Moderator: Ms. Azzyikin Naser

 

 

Bintang Ballroom (Level 5)

 

Theme: International Relations and Diplomacy

1515 – 1525

Optimizing International Construction Project Management in Malaysia

by Cheng Chao (Presenting Physically)

 

Moderator: Noor Atieka Binti Azmi

 

 

Bintang Ballroom (Level 5)

 

1525 – 1540

 Tea Break

Foyer Area (Level 5)

1540 – 1550

Strategic Ambiguity Or Quiet Endorsement? A Game Theory Analysis Of Malaysia’s Response To China’s Counter-Terrorism Policies In Xinjiang

by Yan Rui (Presenting Physically)

 

Moderator: Noor Atieka Binti Azmi

 

 

 

 

 

 

 

 

 

 

Bintang Ballroom (Level 5)

 

1550 – 1600

Strategic Recalibration Of Bangladesh-China Textile Trade: Enhancing Competitiveness And SDG Outcomes

by Md Tarek Hasan Munshi (Presenting Online)

 

Moderator: Noor Atieka Binti Azmi

1600 – 1610

The Impact Of Migration On The Geopolitics Of Somalia

by Liban Hassan Mohamud (Presenting Physically)

 

Moderator: Nurul Aini Abdullah

 


 

 

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20th August 2025 (Wednesday)

Time

Tentative

Venue

1610 – 1620

Corporate Social Responsibility In Asia: A Comparative Analysis With A Focus On India’s Role In Addressing Global Challenges

by Dr. Amalesh Adhikary (Presenting Physically)

 

Moderator: Nurul Aini Abdullah

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Bintang Ballroom (Level 5)

 

1620 – 1630

International Commercial Arbitration: A Pillar of Global Trade And Economic Diplomacy

by CP Ramaraja Prema Prasad (Presenting Online)

 

Moderator: Nurul Aini Abdullah

1630 – 1640

The Influence Of Consultative Management Style On Student Learning Outcomes In Public Higher Education Institutions Of Cambodia. The Mediating Role Of Faculty Development Initiatives

by Piseth Holl (Presenting Online)

 

Moderator: Nurul Aini Abdullah

1640 – 1650

Geopolitics of Russia

by Yusuf Danlami Mustapha (Presenting Online)

 

Moderator: Nurul Aini Abdullah

Theme: Sustainable Development

1650 – 1700

The Power of Moral Intention: Driving Green Business toward a Sustainable Future among Omani Graduate Women

by Abdulrazak F.Shahatha Al-Mashhadani (Presenting Physically)

 

Moderator: Dr. Sivasegaran Nadarajan

 

 

 

 

 

 

 

 

 

 

Bintang Ballroom (Level 5)

 

 

 

1700 – 1710

Humanitarian Crisis And Strategic Stability: Analyzing The Rohingya Refugee Situation Through The Lens Of National Security, Diplomacy, And SDGS

by Afroz Romena (Presenting Online)

 

Moderator: Dr. Sivasegaran Nadarajan

1710 – 1720

Determinants Of Infant Mortality Rate (IMR) In Selected Asian Countries

by Arshad Riaz (Presenting Physically)

 

Moderator: Dr. Sivasegaran Nadarajan


 

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20th August 2025 (Wednesday)

Time

Tentative

Venue

1720 – 1730

The Impact of Human Resource Management System Strength on Organizational Productivity in Selected State Universities of Sri Lanka

by Dr. Sirimanne Pathiranage Sajana Ridmal Jayasanka (Presenting Physically)

 

Moderator: Dr. Sivasegaran Nadarajan

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Bintang Ballroom (Level 5)

 

 

 

1730 – 1740

A Way Forward Toward A Sustainable Society Asia’s Contribution In Addressing The Global Challenges

by George Atongang Owajege (Presenting Physically)

 

Moderator: Dr. Ajmera Mohan Singh

1740 – 1750

Gendered Pathways To Peace: Myanmar’s Role In Fostering Regional Cooperation And Inclusive Development

by Khin Lay Lwin (Presenting Physically)

 

Moderator: Dr. Ajmera Mohan Singh

1750 – 1800

Supply Chain Diplomacy: Asia’s Strategic Role In Building Sustainable And Inclusive Global Partnerships

by Li Chen (Presenting Online)

 

Moderator: Dr. Ajmera Mohan Singh

1800 – 1810

Exploring The Core Characteristics Of Tari Silat: A Comprehensive Study

by Mohd Nur Failul Bin Adam (Presenting Physically)

 

Moderator: Ms. Azzyikin Naser

 


 

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21st August 2025 (Thursday)

Time

Tentative

Venue

0715 0815

Conference Registration (Day 2)

Foyer Area (Level 5)

0900 – 0905

 

 

 

 Welcome Speech by:

Prof. Dr. Zulkarnain A. Hatta

Chairman, International Conference on Social Sciences 2025

 

 

Join the meeting now

 

Meeting ID: 961 931 9066

Passcode: 12345

Plenary Session 2

Theme: Sustainable Development

0905 – 0915

A Review on the Impact of Machine Learning in Cyber Protection and the Measurement of IT Services Over the Risk Identification

by Li Qinying (Presenting Physically)

 

Moderator: Mr. Mohd Saufi

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Matahari 3 Room

(Level 5)

 

 

 

0915 – 0925

The Pursuit of Sustainability and Sophisticated In Both Inside And Outside Styles, Including Strategies To Produce Environmentally Conscious And Visually Stunning Surroundings

by Zhong Sheng Biao (Presenting Physically)

 

Moderator: Mr. Mohd Saufi

0925 – 0935

A Study To Understand The Advantages Of 3d Visualisation Software For Teaching Creative And Technical Subjects

by Zhou Jinghaii (Presenting Physically)

 

Moderator: Mr. Mohd Saufi

0935 – 0945

Strategic Interdependence and Sub-Regional Connectivity: Reframing Bangladesh-India Relations Through Seven Sister States

by Md Wayes Kurny (Presenting Physically)

 

Moderator: Mr. Mohd Saufi

0945 – 0955

The Interplay Between Service Quality and Strategy in Driving Supermarket Popularity In Myanmar

by Phyu Phyu Kyaing (Presenting Online)

 

Moderator: Suryati Mohd. Nor

0955 – 1005

The Effects of Charcoal Production On The Physical Environment: A Case Study At Kintampo In The Bono-East Region, Ghana by Prince Bioh (Presenting Physically)

 

Moderator: Suryati Mohd. Nor


 

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21st August 2025 (Thursday)

Time

Tentative

Venue

1005 – 1015

Designing Sustainable Urban Landscapes: Strategies for Integrating Green Spaces Into Urban Environments

by Yang Wei (Presenting Physically)

 

Moderator: Suryati Mohd. Nor

 

 

 

 

 

Matahari 3 Room

(Level 5)

 

1015 – 1025

The Impact of African Continental Free Trade Agreement On Nigeria’s Economy

by Salami-Odiete Oluwatoyin. A (Presenting Physically)

 

Moderator: Suryati Mohd. Nor

1025 – 1040

 Tea Break

Foyer Area (Level 5)

1040 – 1050

Strategic Data Management In Power Distributor Companies With Particular Focus On China’s National Capital Area

by Sheng Fen (Presenting Physically)

 

Moderator: Suryati Mohd. Nor

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Matahari 3 Room

(Level 5)

1050 – 1100

Modifying Climatic System Assumptions By Means Of Sophisticated Artificial Intelligence (Ai) Methods: A Research Project In Beijing, China

by Wang Xiao Fei (Presenting Online)

 

Moderator: Dr Sirimanne Pathiranage Sajana Ridmal Jayasanka

1100 – 1110

Evaluating The Effectiveness Of Sustainability Reporting Standards In Malaysian Media: A Comparative And Critical Analysis

by Parveen Kaur (Presenting Online)

 

Moderator: Dr Sirimanne Pathiranage Sajana Ridmal Jayasanka

1110 – 1120

How To Realize Cultural Inheritance And Modern Application Of Non-Heritage Elements Through Cultural And Creative Product Design

by khin Xin (Presenting Online)

 

Moderator: Dr Sirimanne Pathiranage Sajana Ridmal Jayasanka

1120 – 1130

Research on Innovation Strategy of Silk Pattern Design Based on Cultural Image Demandmunshi

by Zhu Song Yan (Presenting Physically)

 

Moderator: Dr Sirimanne Pathiranage Sajana Ridmal Jayasanka

 


 

 

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21st August 2025 (Thursday)

Time

Presentation

Venue

1130 – 1140

Crafting Change: Integrating Sustainable Practices Into Asian Fashion And Textile Design

by Chen Xuyuan (Presenting Physically)

 

Moderator: Mr Manimaren Selvaraja

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Matahari 3 Room

(Level 5)

 

 

1140 – 1150

A Research Study Designed To Investigate The Impact Of Visual Context On Consumers’ First Perceptions Of An Organization’s Visual Identity  Strategies

by He Yu Hai (Presenting Physically)

 

Moderator: Mr Manimaren Selvaraja

1150 – 1200

AIGC-Driven Inheritance and Innovation of Dong Architectural Ornamentation

by Huang Qing Chuan (Presenting Physically)

 

Moderator: Mr Manimaren Selvaraja

1200 – 1210

Historical Importance In Modern Landscape Design: Conserving Heritage In Contemporary Environments

by Huang Ying Ying (Presenting Physically)

 

Moderator: Mr Manimaren Selvaraja

1210 – 1220

An Investigation At The Inefficiencies Encountered Throughout The Animation Production Process

by Jiang Jun Jun (Presenting Physically)

 

Moderator: Mr Manimaren Selvaraja

1220 – 1230

Designing For Impact: Asian Creative Arts As Agents Of Social Transformation And Sustainability

by Liao An Shun (Presenting Online)

 

Moderator: Noor Atieka Azmi

1230 – 1240

An Evaluation Of Methodology For Developing Fine Arts And Design Thesis Based On Studio Knowledge

by Yao Shaowen (Presenting Physically)

 

Moderator: Noor Atieka Azmi

1240 – 1250

Improving Indoor Surroundings With Appropriate Interior Design Services

by Tang Jin Song (Presenting Physically)

 

Moderator: Noor Atieka Azmi

 


 

 

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21st August 2025 (Thursday)

Time

Tentative

Venue

1250 – 1300

An Examination Of Settler Colonialism And Its Environmental Effects On The New Deal’s Public Artworks And Private Land Wall Paintings Throughout The Great Plains

by Wan Yan Ping (Presenting Physically)

 

Moderator: Noor Atieka Azmi

 

 

 

Matahari 3 Room

(Level 5)

1300 – 1400

Lunch Break

Citi Café (Level G – Lobby)

1400 – 1410

Artificial Intelligence In Music Education: Opportunities, Challenges, And Future Directions

by Wang Yi (Presenting Online)

 

Moderator: Ms. Azzyikin Naser

 

 

 

 

 

 

 

 

 

 

 

 

Matahari 3 Room

(Level 5)

1410 – 1420

A Research Analysis On Enhanced Fabrication: Incorporating Sustainable Components And The Fabrication Methods In Industries Industrial Designed

by Wei Xi (Presenting Physically)

 

Moderator: Ms. Azzyikin Naser

1420 – 1430

Sustainable Cultural Landscape Design for Wanshan’s Island Fishing Communities

by Xu Qiong (Presenting Physically)

 

Moderator: Ms. Azzyikin Naser

1430 – 1440

Proxy Wars and Regional Rivalry: Examining the Saudi-Iranian Conflict and Its Implications for Middle East Stability

by aldila Alsharef (Presenting Online)

 

Moderator: Dr. Bilal Ahmed Lone

Theme: Psychology, Health and Well-Being

1440 – 1450

The Relationship Between Menopausal Experience and Psychological Well-being and the Moderating Role of Socio-Cultural Factors for Women in Sri Lanka

by Samanthika Chathurani Rupasinghe (Presenting Physically)

 

Moderator: Dr. Shahnaz Sheibani

 

 

 

 

 

 

Matahari 3 Room

(Level 5)

1450 – 1500

Integrated Nocturnal Mental Health Service Model: Addressing Barriers To Mental Health Care At Night In Malaysia

by Bhavya Bharathi Kotikalapudi (Presenting Physically)

 

Moderator: Dr. Shahnaz Sheibani

 


 

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21st August 2025 (Thursday)

Time

Tentative

Venue

1500 – 1510

The Interrelationship Between Talent Management And Retention With Evaluation Of The Mediating Role Of Organisational Performance

by Bi Yun Peng (Presenting Online)

 

Moderator: Dr. Bilal Ahmad Lone

 

 

 

 

 

 

 

 

 

 

 

Matahari 3 Room

(Level 5)

1510 – 1520

Decolonizing Muslim Scholarship: Confronting Internalized Coloniality and Western Academic Hegemony

by Dr. Bilal Ahmed Lone (Presenting Physically)

 

Moderator: Dr. Bilal Ahmad Lone

1520 – 1530

Shaping Sustainable Work Cultures In Asia: The Role Of Employee Attitudes, Job Satisfaction, And Engagement In Modern Organizations

by Zhou Li (Presenting Physically)

 

Moderator: Dr. Shahnaz Sheibani

1530 – 1545

Tea Break

Foyer Area

1545 – 1555

 

 

 

Analysing The Mediating Effect Of Employee Perception On The Impact Of Leadership Behaviour And Organisational Culture On Prediction Reliability In The Chinese Organisational Context

by Liu Shuo (Presenting Online)

 

Moderator: Ms. Alyani Nazirah

 

 

 

 

 

 

 

 

 

 

 

 

 

Matahari 3 Room

(Level 5)

1555 – 1605

Help Minors Use Short Video Platforms Correctly And Promote Healthy Growth

by Ma Qian Cheng (Presenting Physically)

 

Moderator: Ms. Alyani Nazirah

1605 – 1615

Impact Of Rheumatoid Arthritis On The Psychology And Health Of The Geriatric Population

by Subarnarekha Maitra (Presenting Physically)

 

Moderator: Ms. Alyani Nazirah

1615 – 1625

The Spiritual Breakthrough Of Asian Youth’s ‘Hollow Disease’

by Yu Long (Presenting Physically)

 

Moderator: Ms. Alyani Nazirah


 

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21st August 2025 (Thursday)

Time

Tentative

Venue

1625 – 1635

The Impact Of Digital Integration On Quality Education In Cambodian Public Universities: A Structural Equation Modeling Approach

by Samean Phon (Presenting Online)

 

Moderator: Ms. Nurul Farhana

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Matahari 3 Room

(Level 5)

1635 – 1645

Resilience And Psychological Distress Among Parents Of Children With Autism Spectrum Disorder: Moderating Role Of Perceived Social Support

by Rabab Afzal (Presenting Online)

 

Moderator: Ms. Nurul Farhana

1645 – 1655

Occupational Stress, Coping And Work Motivation Among Members Of The Criminal Justice Systemama

by Shirleen Marianne Martins (Presenting Physically)

 

Moderator: Ms. Nurul Farhana

1645 – 1655

The Relationship Between Parenting, Peer Relationships, And Positive Youth Development

(PYD) Among Malaysian Adolescents and The Moderating Role Of School Type

by Vera Pillai (Presenting Online)

 

Moderator: Ms. Nurul Farhana

1655 – 1705

A Study On “The Impact Of Home Language Environment On English Language Development Among Malaysian Students

by Leang Tian Loong (Presenting Physically)

 

Moderator: Dr. Sirimanne Pathiranage Sajana Ridmal Jayasanka

1705 – 1715

How Curriculum Design Affects Higher Education Students’ Performance In Cambodia: The Role Of Self-Regulation As A Mediator

by Lork Chum Neanh (Presenting Online)

 

Moderator: Dr. Sirimanne Pathiranage Sajana Ridmal Jayasanka

1715 – 1725

The Relationship Between Anxiety and Decision-Making Styles Among Business Owners in Mandalay Region Chamber Of Commerce & Industry (MRCCI)

by Dr.Min Thein Kyi (Presenting Online)

 

Moderator: Dr. Bilal Ahmed Lone

 

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21st August 2025 (Thursday)

Time

Tentative

Venue

1725 – 1735

Evaluating The Impact Of ICT Integration On Students Learning Outcomes In Cambodian Public Universities

by Chanbopheak Nguon (Presenting Online)

 

Moderator: Dr. Bilal Ahmed Lone

 

Theme: International Relations and Diplomacy

1735 – 1745

Emotional Intelligence in U.S.-China Relations: Enhancing Competitiveness and SDG Outcomes

by Bechinia Doua (Presenting Physical)

 

Moderator: Dr. Bilal Ahmed Lone

 

1745 – 1755

Proxy Wars and Regional Rivalry: Examining the Saudi-Iranian Conflict and Its Implications for Middle East Stability

By Turki Alsharef (Presenting Online)

 

Moderator: Dr. Ajmera

1755 – 1805

How To Realize Cultural Inheritance And Modern Application Of Non-Heritage Elements Through Cultural And Creative Product Design

By Li Cheng Xin (Presenting Online) (Poster)

 

Moderator: Dr. Ajmera